SOME BY MI – Korean innovation becomes global cult
SOME BY MI was born in South Korea as a young brand, designed for a new generation of skincare: more direct, more practical, more attentive to the real needs of the skin.
The name combines “SOME” and “MI” (beauty in Korean) and describes the brand’s goal: to offer accessible cosmetic solutions based on intelligent formulations that can be easily used in daily routines.
The brand quickly became internationally known thanks to iconic lines such as AHA-BHA-PHA, which bring cosmetic exfoliation into everyday skincare in a gradual and balanced way.
SOME BY MI invests heavily in Korean cosmetic research and the creation of products that combine traditional Asian ingredients with a modern approach to formulation.
Today it is one of the most recognized Korean brands in the K-Beauty world, chosen for its fresh style, simple philosophy and very competitive quality-price ratio.
✨ Tokyoh choice – our Some by Mi selection, curated for quality, ingredients, and careful formulation.